SURFRIDER

We’re teaming up with the Surfrider Foundation to protect what we love — the ocean, waves, and beaches that inspire adventure and connection.

Surfrider Foundation’s national network of grassroots activists defends clean water, reduces plastic pollution, and fights for accessible coastlines for everyone to enjoy. From local beach cleanups to national climate campaigns, Surfrider is leading the charge to protect our coasts and marine ecosystems.

As a brand born in the outdoors, we know how important it is to care for the places we play. That’s why we’re kicking off our partnership in 2025 with a Surfrider-led beach cleanup — rallying our team and community to take action and leave our shorelines better than we found them.

Together, we’re working toward a future where everyone can enjoy clean water, thriving beaches, and a healthier planet.

National Forest Foundation

We have partnered with the National Forest Foundation to ensure our nation’s forests stay healthy and vibrant for generations to come.

National forest lands are the foundation of America’s outdoor recreation heritage and sustain our way of life. They provide water to millions of Americans in thousands of communities, clean our air, store carbon, and provide timber, minerals, and other resources for industry and communities.

The NFF’s mission inspired us to continue our $50,000 commitment in 2024. Our donation will focus on three areas of support:

• Plant 25,000 trees in the Ouchita National Forest
• Restore seven acres of forest in the Tahoe National Forest in California
• Contribute to restoring and building new cabins for the public to stay in across National Forests in Alaska

WOUNDED WARRIOR
PROJECT®

Wounded Warrior Project (WWP) helps provide free, life-changing programs and services for America's injured veterans and their families. We're proud to partner with WWP in helping men everywhere – especially our veterans – take care of themselves and connect to the world around them.

This November, we'll be supporting our veterans through better beards. Every Man Jack will donate $1 to Wounded Warrior Project for select beard care products sold at Walmart, Walmart.com, and retailers with a minimum commitment of $75k donations, max donation of $100k.

TREE CANADA

We’ve partnered with Tree Canada to help grow greener, healthier communities and restore ecosystems across the country.

Tree Canada is the only national nonprofit dedicated to planting and nurturing trees in every province and territory. Their work inspires and empowers Canadians to take action on climate change through the simple yet powerful act of planting trees.

From restoring biodiversity and improving urban air quality to fostering community connection and resilience, Tree Canada’s mission aligns deeply with our own — encouraging people to take care of themselves and the world around them.

In 2025, our support will fund the planting of 2,800 trees through Tree Canada’s community greening programs. These trees will stand as living symbols of hope, creating long-term environmental impact and encouraging people to connect with nature for generations to come.

ONE TAM

Every Man Jack was born at the base of Mt. Tamalpais - Mt Tam for short - in Marin County, CA, the epicenter of clean, active, and outdoor-focused lifestyles. One Tam works to ensure the health of the mountain, from rare native plant species to trail maintenance. 

With its sweeping views, miles of trails, and ancient forests, Mt. Tamalpais is a beloved local treasure. But the mountain also faces many challenges such as invasive weeds, forest diseases, and the effects of climate change. 

One Tam’s science and restoration work help protect the mountain’s long-term health and their volunteer programs engage people of all ages in caring for its treasured resources. 

We’re proud to support One Tam with $10,000 in 2024 to:

• 1.5 miles of realigned trail at Roy’s Redwoods Preserve to restore the floodplain and delicate vegetation, plus increase accessibility for people of all abilities, in this beloved old growth redwood grove. 

• Support the Marin Regional Forest Health Strategy, which provides a roadmap for stewarding the county’s 180,000 acres of forests and woodlands.